TikTok Money Calculator

Where do you find your qualified views?

1. Open TikTok Studio and go to Creator Rewards Program. The dashboard lists qualified views for each eligible video.
2. Add up qualified views for the month, or for the month you expect, and type the total in.
3. If the dashboard shows your RPM, enter it. That is the most accurate rate you can use, because it already reflects your audience.
4. Leave RPM empty to see a low-to-high range based on what creators report.

If you aren’t in the program yet, enter a realistic share of your current views, not the full public count. Most public views won’t qualify, as the next section shows.

How is the formula built?

TikTok splits Creator Rewards into a Standard Reward and an Additional Reward. The Standard Reward is the part you can estimate: qualified views multiplied by RPM, which TikTok defines as the average rewards per 1,000 qualified views. An eligible video starts collecting rewards once it reaches 1,000 qualified For You feed views.

Example, with hypothetical numbers. A creator posts eight eligible videos in a month. Their public view counts add up to 900,000, but the dashboard shows 520,000 qualified views.

Had the creator typed in 900,000 public views, the estimate would overshoot by almost three quarters. That gap is the most common reason people feel underpaid.

Which views count, and which don’t?

The video itself must also qualify: original, at least one minute long, and posted after you were accepted. Duets, Stitches and lightly edited reuploads don’t count as original under the program.

What moves your RPM?

TikTok names five factors: video performance (average watch time and finish rate), search value, location (where you are based and where the video is viewed), engagement, and advertising value. You control the first two most directly. A tutorial people keep finding through search can earn for months, while a trend clip peaks in days. Our guide to TikTok pay per 1,000 views walks through each factor, and the Creator Rewards requirements guide covers getting accepted.

Where do paid views fit?

Not in this calculator, and not on a Creator Rewards account. Bought views never count as qualified, and the program’s rules name fake views as grounds for removal. Where paid views can fit is outside the program: a brand page, an artist promoting a release, or a new account giving its first video a first push while it finds an audience. If that’s you, you can buy TikTok views for a single post. Check the glossary for RPM, qualified views and the other terms used here.